Advertising Policy
Last updated: 2026-06-12
1. Purpose and Scope
This Advertising Policy defines the binding requirements for all advertising contents, advertising media, landing pages, and advertised products and services within the scope of advertising services of WeSendit Media AG.
This policy applies to all advertising clients, agencies, and other third parties who place advertising on the wesendit.com platform or related communication channels.
This Advertising Policy forms an integral part of all advertising contracts and Advertising GTC of WeSendit Media AG.
2. Principle of Admissibility
Advertising is only permissible if it complies with all applicable legal provisions and does not violate third-party rights or legitimate interests of users or WeSendit. The assessment of admissibility occurs solely at WeSendit's discretion. There is no claim to the publication of advertising.
3. General Prohibitions
All advertising contents are inadmissible if they: violate applicable law or aim to circumvent it; are misleading, deceptive, or unfair; endanger the security, integrity, or functionality of the platform; violate third-party rights; abuse or affect user trust.
4. Misleading and Deceptive Advertising
Advertising must not contain false or misleading statements. In particular, the following are inadmissible: untrue or unverifiable performance promises; deceptive price statements or hidden costs; simulated system notifications or download prompts; false urgency or artificial time pressure.
Advertising must be clearly recognizable as such and must not give the impression of being part of the platform or a system process.
5. Prohibited Content and Industries
The following content and industries are strictly prohibited: illegal products or services; scam systems, snowball systems, or similar models; phishing, social engineering, or identity theft; distribution of malware, spyware, or malicious code; violent or extremist content; discriminatory or dehumanizing content.
WeSendit reserves the right to restrict or exclude further content or industries at any time.
6. Financial Products and High-Risk Offers
Advertising for financial products is only permitted if it is transparent, correct, and legally compliant. The following are inadmissible: unrealistic yield promises; concealed risks; unregulated financial products; aggressive or manipulative sales practices.
Advertising in the area of cryptocurrencies, trading, or investments can be completely prohibited or restricted by WeSendit.
7. Software, Downloads, and Technical Content
Advertising for software or downloads must not deceive users or lead to unwanted installations. In particular, the following are inadmissible: automatic downloads without clear consent; hidden installations; misleading download buttons or CTAs; software with harmful or unwanted functions.
8. Landing Pages and Redirects
Landing pages must match the advertised offer and must not contain misleading content. Inadmissible are: redirects to content other than advertised; subsequent deception or aggressive sales techniques; pages with harmful or insecure content.
WeSendit is entitled to check landing pages at any time.
9. Protection of Users
Advertising must not manipulate or pressure users. Inadmissible are: fear-based advertising; deception about system states; abuse of trust or insecurity.
The user experience of the platform must not be significantly affected by advertising.
10. Technical Requirements and Security
Advertising media must not cause technical disruptions or affect the platform. Inadmissible are: excessive data load or performance degradation; security vulnerabilities or malicious code; tracking without a legal basis.
WeSendit can technically check and block advertising media at any time.
11. Data Protection and Tracking
Advertising clients are obliged to comply with all data protection regulations. Tracking, cookies, or external scripts may only be used if they are legally compliant and pose no risks to users.
12. Enforcement and Measures
In the event of a violation of this policy, WeSendit is entitled, without notice, to: not publish advertising, pause or end running campaigns, permanently remove advertising contents, or exclude advertising clients from the platform.